VisitScotland. If you dareWe have mentioned some of VisitScotland's sillier wheezes -the Shrek Tartan being a classic case. Here is the image in question. Compare and contrast with the story at http://news.bbc.co.uk/1/hi/scotland/6283144.stm about maintaining standards of the 'iconic' Scottish tartan of which there are more (at a certain manufacturer) than 12,000 varieties including the Shrek, the Snark, the Hunting Snark, the Nessie (a sort of dirty slimy green with mud flecks) and (designed by the Hutton Think Tank)
The Huttonian.